Foot Locker Campaigns

Letter A partnered with Foot Locker as fractional Creative Director and Creative Marketing support, elevating the brand’s voice in the global sneaker landscape. We translated strategic vision into seasonal editorial campaigns, infusing each look and image with an edgier, more fashion-forward point of view. From casting to styling to attitude, every element was designed to signal that Foot Locker isn’t just about sneakers—it’s about culture, confidence, and unmistakable style.